Press Release
Soren McAdam Christenson LLP
Certified Public Accountants and Business Advisors
Contact: Roger Wadell, Partner
909.798.2222
PR Contact: Ron Burgess
909.798.5737
FOR IMMEDIATE RELEASE
October 30, 2006
In Development, Slowing Down is more Important Than Gearing Up
Soren McAdam Christenson LLP participates in the economic development of the Inland Empire in ways that are rarely noticed—except by clients. Since SMC has a deep understanding of the construction and development industries, the firm accurately comprehends the "inside-effects" of how the Inland Empire boom affects these industries.
It is rare to find accountants who know commercial development as well as their own calculator. However, Soren McAdam Christenson, the leading accounting firm in the Inland Empire, owes much of their market leadership to the construction and development industry.
Soren McAdam Christenson did not begin its accounting specialty in development and construction because it thought that this was a good market. They did it because they know construction from the inside, and have partners who have worked in the industry before they became CPA’s.
Signs of a national slow-down in housing may or may not translate to a construction slow-down in the Inland Empire, but SMC remembers the last decrease in the early nineties.
“In the construction industry, knowing when to slow-down can be more important than knowing when to gear up,” states Gary Christenson. “We try to track the pulse of the building industry in the Inland Empire through our involvement with our clients, industry organizations, banks and other involved parties. Our job is not just helping to enhance the current year’s profits, it also includes building owner wealth over the long haul.”
Soren McAdam Christenson has been deeply involved with development, general and sub-contractors for several decades, and most recently has developed a “construction team” which is able to focus on, and specialize in serving contractors and developers. These accounting specialists regularly communicate with each other regarding current trends and developments in both the industry, and within the Inland Empire. In contracting and development, cost and project management are critical; this is an area where SMC can really help.
The firm’s specialized construction team also includes IT professionals, who build specific software solutions for the construction industry. These specialists can help interface existing client systems into coherent reporting formats that are helpful for operations, labor, material coordination, and critical job-costing information. SMC professionals understand how underlying systems can positively impact project management.
It is only natural for Soren McAdam Christenson LLP to be committed to the Inland Empire and its economic development, since its roots, and those of its partners, are deeply planted in the region. SMC’s construction partners live and work in the Inland Empire and are actively involved in their communities and in the construction industry. Soren McAdam Christenson, with each experience and local involvement, are uniquely qualified to assist campanies, whether they need to gear up or down.
For more information on SMC, contact Roger Wadell, partner, at 909.798.2222 or visit www.smc-cpas.com.
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